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Public Relations Specialist

Campus:  Logan Campus                    Non-Classified Full-Time with benefits

Responsibilities:  Researches, writes, edits, designs, prepares and distributes various informational materials for publication, including news releases, fact sheets, feature articles, newsletters, speeches, biographies, talking points, introductions, public service announcements, presentations, recruitment materials, etc.  May be institutional spokesperson for publications on camera, in web video, or in the public.  Designs and writes the production of printed and web-based promotional materials for special events and publications.  Plans, markets, and participates in on-campus and off-campus special events.  Assists Director of Media in coordinating special projects, publications, radio programs, television/web video productions, social media, etc.  Provides administrative support for placement of advertising, media correspondence and requisitions.  Administers the collective of event information for distribution to participants and clientele.  Liaises with various media outlets in print, television, radio, social media, and electronic venues for programming and promotional purposes.  Evaluates and analyzes each event; ensures establilshed objectives and needs are met.  Collects and analyzes information about newsworthy college events.  Ability to work independently and carry out assignments without detailed instruction.  Ability to maintain confidentiality.  Ability to communicate clearly and concisely to a diverse community utilizing advanced verbal and written communication skills.  Ability to speak before large groups.  Knowledge of communications principles, media, and marketing techniques and operations.  Ability to establish and maintain effective relationships and deal tactfully with a variety of media professionals.  Ability to create communications that are responsible to the needs of the organization and special events.  Knowledge of journalism principles and techniques.  Knowledge of editorial and ethical standards for the research and development of journalistic articles and/or presentations.  Knowledge of the mission and communications priorities of Southern WV Community and Technical College.  Skill in the use of journalistic and web research methods and techniques.  Skill in the operation of personal computers including the use of electronic mail, word processing, spreadsheets, and desktop publishing.  Skill in the areas of creative writing and editing.  Skill in organizing resources and establishing priorities.  Ability to handle multiple tasks simultaneously.  Ability to analyze  and solve problems.  Requirements:  Bachelor's degree in public or media relations, communications, journalism or other related degree, OR any equivalent combination of experience and training which provides the required knowledge, skills and abilities.  Three (3) years minimum in journalism or public relations.   Application review will begin on Thursday, October 12, 2017 at 5:00 p.m.